Bluetooth™ Headset HBH-PV705 Style Edition

High performance with a personal touch

CES, Las Vegas, Nevada January 7, 2007

Bluetooth™ Headset HBH-PV705 Style Edition

Go handsfree in style with the HBH-PV705 Style Edition. When looking good is important, this elegant, discreet and compact Bluetooth™ headset is the most stylish way to leave your phone in your bag while you make and take calls.

You can wear your PV705 Style Edition in different ways. Hung round your neck on a beautiful necklace strap or kept at hand in a soft closeable pouch, it also comes with detailed attachable jewelry which can be worn on the necklace strap or pouch – whatever way you want! 3 different panels allow you to personalize the headset to match your outfit, coming in black with an embossed floral pattern, white with purple floral detail and an elegant purple.

The headset is compact and light enough to leave on your ear for even the longest conversations. Weighing a mere 14 grams and resting on your ear with a soft ear hook, it boasts exceptional talk and stand by time despite its small size. 12 hours talk time is backed with the reassurance of 300 hours stand by time meaning you’re ready to take a call throughout the working day, on the daily commute or when winding down at home.

The HBH-PV705 Style Edition builds on years of Sony Ericsson experience and test results when it comes to Bluetooth™ technology and design. It is designed for the best sound experience with the microphone placed close to the mouth. The high performance ear speaker does not cover your ear canal, so you can talk to people around you with¬out having to take the headset off.

The HBH-PV705 Style Edition enhances your daily communication in an affirming, emotional way. The simplest way to go handsfree can be done in style and elegance.

Available from early Q1 2007.

Facts and Figures for Bluetooth™ Headset HBH- PV705 Style Edition:

Kit contents:

• Bluetooth™ Headset HBH-PV705 Style Edition
• 3 x exchangeable panels
• Necklace strap with a silver finish
• Pouch
• Attachable jewelry
• Standard Charger CST-61
• User Guide

Facts:

• Weight: 14 g / 0.49 oz
• Size: 61 mm x 18 mm/2.4 x 0.71 in
• Color: Purple plated / floral white / floral black
• Talk time: Up to 12 hours
• Standby time: Up to 300 hours
• Profiles: Bluetooth™ Headset or Handsfree 1.2
• Compatibility with Bluetooth™ mobile phones of both Sony Ericsson and other phone brands

Sony Ericsson Mobile Communications serves the global communications market with innovative and feature-rich mobile phones, accessories and PC-cards. Established as a joint venture by Sony and Ericsson in 2001, with global corporate functions located in London, the company employs approximately 7,000 people worldwide, including R&D sites in Europe, Japan, China and America. Sony Ericsson celebrated the 5th anniversary of the start of the joint venture on 1st October, 2006.

Sony Ericsson is the global title sponsor of the Women's Tennis Association, and works with the Association to promote the Sony Ericsson WTA Tour in over 80 cities during the year. For more information on Sony Ericsson, please visit www.SonyEricsson.com

FOR MEDIA INFORMATION, PLEASE CONTACT:

Sony Ericsson Corporate Communications
Telephone: +44 (0) 208 762 5858
E-mail: press.global@SonyEricsson.com

The Bluetooth word mark and logo are registered trademarks and are owned by the Bluetooth SIG, Inc.

Any product features, specifications or statements in this document that are not historical facts are forward-looking and involve risks and uncertainties. Actual product features, specifications or forward-looking statements are subject to change.