Sony Ericsson & Saab partner for smart In-Car User Experience

Bringing their partnership a step further at the Paris Motor Show, Sony Ericsson and Saab have developed a future looking connectivity application for the Xperia™ X1, putting the world premiere 9-X Air concept car at the fingertips of the mobile user.

Paris, October 2, 2008 – Sony Ericsson and Saab join forces to bring in-car user experience a step further. Combining the best of two worlds – mobile telecommunications and automotive industry – the two innovative companies work hand in hand to provide smart solutions and forward thinking technology to convenient in-car communications and responsible driving.

Using mobiles while driving must both follow the local legislation and offer a convenient way to stay in touch while on the move. By working openly with General Motors and particularly Saab, and providing a complete portfolio of car accessories, Sony Ericsson puts consumers in the driving seat and optimizes the in-car user experience - www.sonyericsson.com/car

During the Paris Motor Show, people will be able to enjoying the progressive Scandinavian design both through the advanced Saab car model lines and with the latest announced Sony Ericsson phone models and accessories.

Several Saab 9-3, 9-5 and 9-X models featured with either Sony Ericsson car accessories (including the recently announced Bluetooth™ Car Speakerphone HCB-108) or fully integrated onboard systems will provide visitors with a premium in-car user experience for Bluetooth handsfree telephony. With a superior audio quality, those complementary solutions offer people to stay in touch with friends, colleagues and family while on the move. Drivers can browse through their phonebook, answer or make calls while keeping their eyes on the road and their hands on the wheel.

Making the most of the Bluetooth technology, Sony Ericsson and Saab also work on future development for advanced communications between mobile phones and cars. For its world premiere at the Paris Motor Show, the Saab 9-X Air will be showcased with highly developed connectivity. Some of the car features will be remotely controlled by the Sony Ericsson Xperia™ X1, providing a premium mobile user experience through its unique customisable touchscreen panels:

• Control ambient lightning
• Control front and rear seat settings
• Lock the car
• Open the rear compartment
• Switch on and off the lights (blinkers, main lights…)

Demonstrations will be available upon request during the Press days.

About Sony Ericsson Sony Ericsson is a top global industry player with sales of over 100 million phones in 2007. Diversity is one of the core strengths of the company, with operations in over 80 countries including manufacturing in China and R&D sites in China, Europe, India, Japan and North America.  Sony Ericsson was established as a 50:50 joint venture by Sony and Ericsson in October 2001, with global corporate functions located in London.

FOR MEDIA INFORMATION PLEASE CONTACT:
Sony Ericsson Global Communications & PR
Mattias Holm: +44 208 762 6065
General Press: +44 208 762 5858
Sony Ericsson Automotive World
Agnes Derderian : +46 70 617 7224 or agnes.derderian@sonyericsson.com
E-mail: press.global@SonyEricsson.com
Product images: www.sonyericsson.com/press
Saab Automobile AB
Gunilla Gustavs : +46 703 80 27 27 or gunilla.gustavs@se.saab.com   

Sony Ericsson XperiaTM X1 – At A Glance

Camera

• Auto focus
• 3.2 megapixel camera
• Photo light
• Video recording

Music

• Bluetooth™ stereo (A2DP)
• Media player
• Music tones
• Windows Media Player™ Mobile
• 3D games
• FM radio
• Java
• Video streaming
• Video viewing

Internet

• Internet Explorer Mobile
• Opera 9.5 browser
• RSS feeds

Communication and Messaging

• Polyphonic ringtones
• Speakerphone
• Vibrating alert
• Video calling
• Email
• Picture messaging (MMS)
• Predictive text input
• Text messaging (SMS)

Design

• Xperia™ panels
• Optical Joystick navigation
• Navigation key
• Picture wallpaper
• Touch navigation

Organiser

• Alarm clock
• Calculator
• Calendar
• Document editors
• Document readers
• Flight mode
• Handwriting recognition
• Notes
• Phone book
• Tasks
• Touchscreen

Connectivity

• aGPS
• Bluetooth™ technology
• Modem
• Synchronisation
• USB support
• WLAN

Windows® Mobile® Operating System 6.1

• Microsoft® Outlook Mobile: email, contacts, calendar, tasks
• Microsoft® Office Mobile: Word, Excel, PowerPoint
• Internet Explorer® Mobile
• Windows Media Player™ Mobile
• Windows Live™
• Exchange ActiveSync®
• Utility Applications: file explorer, calculator, pictures & video, notes

Facts and Figures

• Size: 110 x 53 x 16.7 mm
• Weight: 158 grams

• Available colours: Solid Black and Steel Silver

• Main screen: 65,536 color TFT
• Resolution: 800 X 480 pixels
• Size: 3 inches

• Memory                      
• Phone memory: up to 400 MB
• microSD™ memory card support    

Availability and Versions
Networks

• UMTS 900/1900/2100
• UMTS 850/1900/2100
• EDGE 850/900/1800/1900
• HSUPA/HSDPA

Legal Information
1) Facts and features may vary depending on local variant.
2) Talk and standby times are affected by network preferences; type of SIM card, connected accessories and various activities e.g. games. Kit contents and color options may differ from market to market. The full range of accessories may not be available in every market.

© Sony Ericsson Mobile Communications AB, 2007.
The Liquid Identity logo, XPERIA, the XPERIA logo are trademarks or registered trademarks of Sony Ericsson Mobile Communications AB. Sony is a trademark or registered trademark of Sony Corporation. 
Ericsson is the trademark or registered trademark of Telefonaktiebolaget LM Ericsson.
Microsoft, Windows, PowerPoint, Windows Media, Windows Mobile, Office, ActiveSync and Internet Explorer are trademarks or registered trademarks of Microsoft Corporation.
Other product and company names mentioned herein may be the trademarks of their respective owners.

Any rights not expressly granted herein are reserved. Subject to change without prior notice.