Sell it in 30 seconds

If you love bringing all the latest entertainment with you, the Sony Ericsson Aino™ is for you. With Media Home and Media Go™, the latest media on your PC is automatically transferred to your phone. If that is not enough, the Aino™ offers a unique multimedia experience for all PlayStation®3 fans – seamlessly access and control your PlayStation®3 media content anywhere, anytime.

Why its so good

• Media Go™ and Media Home lets you access and manage all your entertainment on your PC and the Aino™, and navigate through them easily with the intuitive touchscreen. The desk stand charger also synchronises your media content between your PC and the phone, and transfers it wirelessly
• Have something you want to share on your PlayStation®3? With Remote Play, you can control and access your media content from anywhere in the world through 3G or Wi-Fi™
• Download even more exciting entertainment from PlayNow™ arena in no time at all – thanks to HSDPA
• 8.1 megapixel camera with touch focus gives you an entertaining way to capture those moments

Demonstrate it

1. Tell the customer how the Aino™ can remotely control the PlayStation®3.
2. Demonstrate (if possible)/Inform them how to turn on the PlayStation®3 from anywhere via Wi-Fi™
3. Let the customer know that they can browse their PlayStation®3, sign in to the PlayStation®Network, message PSN friends and even purchase items from the PSN Store.
Media Home
1. Show the customer how to access Media Home on the phone.
2. Inform the customer that Media Home automatically checks and synchronises media files from the PC to the phone.
3. Demonstrate how the customer can subscribe to and download podcasts.